TV Analytics
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Viewer Behavior Analysis
Understand how viewers interact with content through detailed behavioral analytics, allowing for content strategy optimization.
Ad Performance Measurement
Measure the effectiveness of advertising campaigns with comprehensive metrics on engagement, conversions, and viewer response.
ACR Technology
Utilize Automatic Content Recognition technology to identify content and better understand viewer behaviors in real-time.
Speed-To-Text
Convert audio content to text quickly for enhanced content analysis and accessibility.
Share of Voice Analysis
Measure brand presence and visibility within content and advertising to understand competitive positioning.
AI-Powered Insights
Leverage artificial intelligence to uncover deeper insights and predictive trends from viewing data.
TV Analytics & Performance Metrics
Adekstra's comprehensive analytics platform provides TV channels and broadcasters with detailed insights into audience behavior, content performance, and advertising effectiveness across Connected TV environments.
Our real-time analytics dashboard presents actionable data that helps media companies optimize content scheduling, improve audience targeting, and maximize advertising revenue through data-driven decision making.
Analytics Capabilities
- Real-time audience measurement across linear TV and HbbTV
- Detailed viewer profile and segmentation analysis
- Content engagement and retention metrics
- Advertising campaign performance tracking
- Custom reporting and data visualization
- Competitive benchmarking and trend analysis
Revolutionize Your TV Advertising
Leverage our Connected TV technology to deliver highly targeted, data-driven advertising campaigns across 100+ channels in Turkey and Azerbaijan.