Our Story

TVekstra (ONLİNE İŞLER TEKNOLOJİ PAZARLAMA VE TİC. A.Ş) is a pioneering technology company offering data-driven services through Connected TV platforms. Our flagship product, Adekstra, provides innovative advertising and analytics solutions used by nearly 100 TV channels across Turkey and Azerbaijan.

Recognized as one of Turkey's fastest-growing technology companies, TVekstra has earned a place on the prestigious Deloitte Technology Fast 50 list. Our innovative approach to digital television technologies and addressable TV advertising continues to transform the industry at a global scale.

Our core values

Gain invaluable predictive analytics and actionable insights, empowering your team to make data-driven decisions and close.

Innovation

Gain invaluable predictive analytics and actionable insights, empowering your to make data-driven decisions.

Collaboration

Gain invaluable predictive analytics and actionable insights, empowering your to make data-driven decisions.

Diversity

Gain invaluable predictive analytics and actionable insights, empowering your to make data-driven decisions.

Our Leadership Team

Meet the team behind Adekstra's innovative Connected TV technology solutions.

Merve Puhaloğlu Eraslanoğlu

CEO

Leading TVekstra's strategic vision and growth initiatives with extensive experience in digital media and advertising technology.

Murat Atay

Co-Founder

A visionary entrepreneur with deep expertise in television technology and digital transformation in the broadcasting industry.

Cengiz İçdem

Chief Technology Officer

Driving technological innovation and product development with expertise in Connected TV platforms and advertising technology.

Tuna Gürel

Chief Revenue Officer

Leading sales and revenue growth strategies, building partnerships with broadcasters, advertisers, and media companies.

İdris Öztürk

Head of Business Excellence

Ensuring operational excellence and business process optimization across all departments to maximize efficiency and quality.

Bahadir Kulur

Digital Marketing & Strategy

Developing and implementing comprehensive digital marketing strategies to grow brand awareness and market presence.

Aylen Alonso

Global Account Director | HbbTV

Leading global account management and business development initiatives with a focus on HbbTV technology implementation.

We are hiring!

Join our innovative team transforming the media industry through digital technology. Help us shape the future of TV analytics and addressable advertising.

See Open Positions

Transform Your TV Analytics & Advertising

Leverage audience data, advanced analytics, and interactive ad technology to deliver personalized experiences across CTV platforms.

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